by Steve Salisbury | Jul 9, 2020 | Uncategorized
There are only two options: make progress or make excuses. In the post Covid-19 era, sponsorship is more important than ever. In my eBook, “Activate: 15 Steps to Profitable Strategy Execution,” we talk about the roles of sponsorship and the sponsor network to execute...
by Steve Salisbury | Jul 2, 2020 | Uncategorized
Photo by Cristofer Jeschke on Unsplash As a result of Covid-19, leaders will learn that it’s okay to take on more risk. In my upcoming eBook, “Activate: Profitable Strategy Execution,” we talk about performing a risk assessment to ensure successful change. It’s...
by Steve Salisbury | Jun 25, 2020 | Uncategorized
“They’re not listening to us” Several years ago, one of my clients restructured an organization. About half of the organization was made up of field employees who were disheartened, dissatisfied, and disengaged. These field employees had some of the lowest engagement...
by Steve Salisbury | Jun 18, 2020 | Uncategorized
Resistance is not only good it is necessary for success. Last week we talked about building awareness. The message and the audience. The what and the who. This week let’s discuss building desire. This is the why and the how. The business case and the impact. This is...
by Steve Salisbury | Jun 11, 2020 | Uncategorized
“Don’t tell me too much too soon.” The first step in executing a great communication plan is to help your constituents develop awareness of your topic. There are two components to this: the message and the audience. The what and the who. The message is an explanation...
by admin | Jun 4, 2020 | Uncategorized
Now is not the time to over-analyze. Step out boldly. Never has there been a better time to talk about the importance of swift, bold communication. Employees already had enough to deal with when Covid-19 drove many to work from home. Now we’re faced with more...
